Selling Your Home - image of houses on a street
Lisa Francis Northumberland County Realtor - Headshot

Lisa Francis

Selling Your Home: A Guide to a Smooth and Profitable Sale

Selling your home is a significant endeavour, and it can be a challenging and complex process. To ensure your selling journey is smooth and profitable, it’s essential to be well prepared and informed. Let me take you through the steps to successfully selling your home:

1. Prepare your home for sale

 Before you list your property, it’s best to make it as attractive as possible to potential buyers:

  • Declutter and de-personalize – remove personal items and excess clutter to help buyers visualize themselves in the space.
  • Minor repairs and updates – fix any noticeable issues (e.g., leaky faucets, peeling paint, burnt out or missing lightbulbs). Consider minor updates like fresh paint or new fixtures.
  • Home staging – consider hiring a professional staging company or use your own interior design skills to make your home look its best.
  • Curb appeal – first impressions matter. Enhance your home’s exterior with landscaping and maintenance. Address any noticeable exterior repairs.

2. Set the right price

The best marketing strategy is price and pricing your home well is critical to a successful sale:

  • Market research – research comparable properties in your area to get an idea of what similar homes are listed for.
  • Consult with a Real Estate Agent – a local agent can be your best advantage when setting a competitive and realistic price by sharing insight with you on recent sales and the current market value of your home.

3. Market your home

To attract potential buyers, you need a strong marketing strategy:

  • High-quality photos and video – investing in professional photography is a service your Real Estate Agent should offer you to showcase your home in the best light.
  • Online listing – having a detailed and engaging listing on is critical to getting your home in front of potential buyers.
  • Open houses – have your Real Estate Agent host open houses to give buyers the opportunity to explore your home and imagine themselves living there.
  • Social media – promoting your listing on social media platforms will help reach a wider audience.

4. Negotiating offers

Once offers start coming in, you’ll need to navigate negotiations:

  • Evaluate the offers – in addition to the sale price, consider the conditions, closing date, and financing terms to be sure they align with what you need for a successful and profitable sale.
  • Counter offers – be prepared to make a counter offer to reach a mutually beneficial agreement.

5. Prepare for the closing process

There are several important steps as you head toward the closing date:

  • Home inspection – cooperate with the buyer’s home inspection request and be prepared to address, or negotiate on, any issues that arise.
  • Title search – the buyer’s lawyer will arrange to conduct a title search to verify the property’s legal status and ownership to confirm the property can be used as intended by the buyer, and prepare for the transfer of ownership.

6. Close the deal

Congratulations! You’ve reached the final step:

  • Documentation & closing costs – be prepared to review and sign all necessary documents with your lawyer to transfer ownership and ensure you know how what your closing costs will be.
  • Hand over the keys – as soon as the money and ownership is transferred, those keys belong to the new owner.
  • Say goodbye – take a moment to say goodbye to the home that was once your perfect property and embrace the exciting new chapter you have ahead of you, wherever you’re going next.

Selling your home is a big undertaking, but with careful planning and the right guidance, and the assistance of a knowledgeable real estate agent and other professionals to support you, your home-selling journey can be a smooth and profitable one.